Tool Features
- Create UTM-tagged links for any platform
- Ready presets for Google Ads, Facebook, LinkedIn
- Automatic correct link formatting
- One-click copy of generated link
UTM Parameters
- utm_source
- Traffic source — google, facebook, twitter, linkedin, email
- utm_medium
- Traffic channel — cpc (paid), organic, social, email, referral
- utm_campaign
- Campaign name — summer_sale, black_friday, new_product
- utm_term
- Keyword for paid search campaigns
- utm_content
- Ad identifier for A/B testing
When You Need UTM Builder
- Track advertising campaign effectiveness in Google Ads and Facebook Ads
- Analyze traffic from social media and email newsletters
- Compare conversion rates of different ads within a campaign
- Identify the most effective customer acquisition channels